Arsenalia and Santoni: when AI enters the atelier
- Stage
Date
Wed 20 May
Time
12:30 - 13:00 CEST
Location
Stage 2
About this session
In luxury, AI does not automate creativity — it frees it. Santoni and Arsenalia have redesigned the design process by equipping designers with an AI Design Assistant that manages the complexity of product variations, so human talent can focus on vision and Italian craftsmanship. Alessio Biasiutti and Domenico Leone discuss the choices, resistance, and tangible results of AI adoption that is redefining innovation in Italian excellence.
