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Cristiana Darra

Personalizing Every Interaction with Real-Time AI

  • Stage

Date

Tue 19 May

Time

11:15 - 11:45 CEST

Location

Stage 5

GENESYS

About this session

Customers expect interactions that are relevant, timely, and empathetic across every channel and touchpoint. This session explores how Genesys Personalize uses real-time data and AI to dynamically adapt customer interactions. By combining event-driven data, intent understanding, and predictive engagement, organizations can route customers intelligently, anticipate needs, and recommend the next best action in the moment. The focus is on how personalization powered by AI builds trust, improves engagement, and creates experiences that feel both human and context-aware at scale.

Speakers

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