AI in practice, practices for AI

About this session

“AI doesn’t create value.” “The return on AI initiatives is too low and too slow.” “Italian SMEs are falling behind in AI adoption rankings”… But are these expectations realistic? Have we learned from previous technological revolutions? Is the rapid pace of AI evolution accelerating or slowing large-scale adoption? Our experience from thousands of projects delivered since AI returned to center stage tells us that companies that have truly put AI into practice are already generating tangible value today—but only when supported by a strong practice of AI, built on elements that go beyond technology and are fully integrated into business strategy. We call it Reinvention.

Speakers

Stefano Sperimborgo

AI & Data Lead for Digital Core EMEA and for Italy & Greece, ACCENTURE