Real-world business AI applications in B2B - Business AI strategy and use cases in CHC sales processes in Angelini Pharma
Date
Wed 14 May
Time
11:45 - 12:00 CEST
Location
Tech Stage
About this session
Business AI in the commercial field can be used as a tool to automate activities and tasks to streamline processes, but also as an engine of insights to support customer engagement. During the talk, we will explore how AI is becoming an increasingly important component of Angelini Pharma’s digital strategy, and two use cases of AI tools supporting CRM processes will be presented.
